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A practical, no-nonsense checklist for authors who want to help promote their books without feeling like they need to become full-time marketers.
This free SPPC resource walks authors through the most useful things they can do on their own, including bookstore and library outreach, events, podcasts and interviews, social media, community connections, reader reviews, and long-term promotion after publication day.
It is designed to help authors focus on relationship-building and consistent outreach rather than endless self-promotion or chasing every possible marketing tactic.
Use it as a starting point, a campaign tracker, or a simple guide for figuring out what to do next when your book is coming out.
A practical, no-nonsense checklist for authors who want to help promote their books without feeling like they need to become full-time marketers.
This free SPPC resource walks authors through the most useful things they can do on their own, including bookstore and library outreach, events, podcasts and interviews, social media, community connections, reader reviews, and long-term promotion after publication day.
It is designed to help authors focus on relationship-building and consistent outreach rather than endless self-promotion or chasing every possible marketing tactic.
Use it as a starting point, a campaign tracker, or a simple guide for figuring out what to do next when your book is coming out.